Approach

Why form follows interaction!

design-people is a design consultancy with special focus on interaction design.

In a world where products and people are connected and online, technology can offer a multitude of functional options and benefits to the users. The digital revolution offers vast opportunities but certainly also user experience pitfalls, when products become too complex. That makes interaction design and the ability to interpret user preferences a strategic competency for most enterprises.

Our focus on user interaction makes us specialists in our field – our recipe is to combine interaction expert knowledge with user insight and design skills. Instead of practicing design as a solely aesthetic discipline we have a holistic and dynamic approach on the user experience – letting form follow user interaction.

 

By using us as your development partner you benefit from our research based interaction know how and our broad hands-on design experience. We work with some of the most challenging projects in our field for leading international clients.

why design-people?

Going for the bottom line? – A few good reasons for using design-people as a development partner

• Strategic approach
• User interaction experts
• Experienced concept- and product designers
• Award-winning design quality
• Scandinavian design - with an international profile
• Inclusion of expert network
• Inter-disciplinary teamwork process
• Specialists in gendered innovation – female interaction
• Inspiring and pleasant to work with

Scandinavian international design

Why use an Aarhus based design team for design assignments with an international perspective?

Scandinavia has a strong tradition of refined craftsmanship, innovative architecture and design. The pleasure of surrounding one-self with aesthetic and well crafted designs is not an exclusive phenomenon. You will find that pleasure expressed in people’s homes as well as public spaces and company facilities. A low social hierarchy and a tradition of social engagement and co-operation have fostered a user-driven design approach even before that became a master trend. Being small countries in a large world, Scandinavian societies have a long tradition of international outlook, trade and cooperation.

This cocktail of passion for good design, a user-driven design approach and an international way of thinking   also qualifies design-people to be your partner for design assignments with global perspective.
Our design team brings together people with different national backgrounds, we cooperate with international clients and business partners on a daily basis, and we conduct user research in many different countries.
The international design awards many of our clients have received underline that our design solutions are competitive in an international scale.

Design awards

Some of the awards we’ve received over the years

design-people’s clients have received a number of international design awards for innovative design solutions that stand out from the crowd. The awards underline that we create design innovation for our clients that is competitive in an international scale.

 

IF product design award 2012
IF product design award 2012 
Red dot product design award 2010
IF product design award 2009
IF product design award 2009
Red dot product design award 2008
IF product design award 2006
Innovation award 2006

Facts

A little bit about our story

design-people was established in 2005 by three partners, Klaus Schroeder, Rasmus Falkenberg & Henrik Mathiassen. They have through hard work and a passion for design developed design-people into one of Denmark’s leading design firms – with special focus on user-driven interaction design.

 

A lot has happened since the summer of 2005 - we are now 14 creative heads and far from finished evolving.
Together our team possesses a comprehensive experience within the fields of interaction design, product design, interaction psychology and design management. We have over the years been working together with renowned Danish and International companies and acquired an impressive client list.

 

Through cooperation with universities and knowledge partners we have created a multidisciplinary design environment constantly in search of new ways to be innovative and to create value for the users and our clients.
Hence Aarhus being a research and development capital in Denmark, we have easy access to (academic) experts in various fields.

 

design-people is located in the heart of Aarhus – where the urban lifestyle surrounds us and gives us daily inspiration and great design ideas.

 

cvr id: DK 28855370